Feb. 4, 2010

Garden City, N.Y. - For the third straight year, Adelphi University is among 1350 strong committed to supporting the Women's Basketball Coaches Association's (WBCA) initiative entitled the WBCA Pink Zone®. The Panthers will host Assumption College on Saturday, February 13 at 1:00 p.m. Fans are encouraged to wear pink!

The WBCA Pink Zone initiative is a global, unified effort for the WBCA's nation of coaches to assist in raising breast cancer awareness on the court, across campuses, in communities and beyond.

Teams, fans and arenas will be decked out in pink, survivors will be honored at games, referees will blow pink whistles, donations will be collected, and much more!

At half-time of Adelphi's game, the Athletic Department will present the Adelphi NY Statewide Breast Cancer Hotline & Support Program with a check for funds raised during its October Think Pink event. The softball team will also present a check for monies raised through a Think Pink clinic.

Leading up to the event, Adelphi's Campus Recreation will host its 2nd Annual Breast Cancer Run/Walk on Thursday, February 11 from 11:00am-5:00pm. At the registration table, Athletics will also sell Think Pink items and bracelets from Embraceble You.

Over 100 WBCA Pink Zone® women's basketball games across the nation will be broadcasted via television or internet stream. Fans can check out the Panthers at www.aupanthers.tv

WBCA Pink Zone® History
The WBCA began the WBCA Pink Zone®, formerly known as "Think Pink", in 2007 as an initiative to raise breast cancer awareness in women's basketball, on campuses and in communities. The late Kay Yow, former North Carolina State University head women's basketball coach, served as the catalyst for the initiative after her third reoccurrence of breast cancer in 2006.

In 2007, more than 120 schools unified for this effort and helped make the inaugural year a success. In 2008, over 1,200 teams and organizations participated, reaching over 830,000 fans and raising over $930,000 for breast cancer awareness and research. The 2009 campaign raised over $1.3 million, reached over 912,000 fans, unified more than 1,600 participating teams and organizations, and saw 56+ schools break attendance records at their event.

The WBCA's charity of choice is the Kay Yow/WBCA Cancer Fund®, in partnership with The V Foundation.

About the WBCA
Founded in 1981, the WBCA promotes women's basketball by unifying coaches at all levels to develop a reputable identity for the sport and to foster and promote the development of the game as a sport for women and girls. For additional information about the WBCA, please visit wbca.org.